Chris Macrae

Beyond Branding: How the New Values of Transparency and Integrity Are Changing the World of Brands  Nicholas Ind John Moore Chris Macrae Thomas Gad John Caswell Simon Anholt Sicco van Gelder Jack Yan et al Hardcover. Kogan Page, 2003-10-10 ISBN 9780749441159     The Brand Chartering Handbook: How Brand Organizations Learn 'Living Scripts' (Eiu Series)  Chris MacRae Hardcover. Addison Wesley Longman, 1996-11-27 ISBN 9780201877434     World Class Brands  Chris MacRae Paperback. Addison Wesley Publishing Company, 1991-08-27 ISBN 9780201544077